Number of monthly active WeChat users from 2nd quarter 2010 to 3rd quarter 2016 (in millions). Number of mobile monthly active Facebook users worldwide from 1st quarter 2009 to 3rd quarter 2016 (in millions). Since WeChat is a completely mobile app which does not have a corresponding website, we can compare the mobile MAU of Facebook and WeChat and come to notice that WeChat’s MAU increased at an even more rapid rate than that of Facebook.įigure 2. Image from WeChat was 6 years younger than Facebook (counting from Facebook’s open to public registration which is 2005), and it was targeted for the China market only at first. Monthly active users of selected social networks and messaging services. By MAU (monthly active user), WeChat ranked No.4 worldwide, only after the Facebook series.įigure 1. Currently, it is the dominating social media and IM app in China. WeChat started off as an IM (Instant Messaging) app in 2011. But after we examine the system design and underlying structures of WeChat with the concepts and paradigms gained in this course, we may find WeChat is much more than that. In short, WeChat is a Chinese social media app that integrates lots of the core functions of popular everyday apps. What is WeChat? While Chinese young people build their online life upon it, people from other parts of the world have hardly heard of it. This paper will analyze WeChat in a system design perspective, discuss the dependence, affordance, and emergence of WeChat, providing a non-determinist way to understand WeChat’s prevalence in China. And by integrating social network, media, business, advertisement, public service, this platform is creating possibilities that unimaginable by other apps even other societies. The highly integrated mobile environment made profound impacts on the Chinese users as well as society as a whole. While its counterparts in other parts of the world developed the specialty in the corresponding fields, WeChat evolved in its generality to support all kinds of plug-in-like apps. Especially after it supported mobile payment, and Chinese government began to cooperate with WeChat and used it as a portal to public services, WeChat began to play a core of Chinese mobile life. Moreover, WeChat integrated many key functions, successfully eliminating the users’ need to switch to other apps. Warning: Use of undefined constant user_level - assumed 'user_level' (this will throw an Error in a future version of PHP) in /home/commons/public_html/wp-content/plugins/ultimate-google-analytics/ultimate_ga.php on line 524Ībstract Ever since its debut in 2011, the Chinese messenger app WeChat promptly evolved to one of the largest social networks worldwide.
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